Brand Instructions

Zarar Interiors is a luxury interior design studio dedicated to serving premium clients who value bold aesthetics, architectural precision, and modern minimalism.  With the philosophy “Where Edges Define Elegance,” the brand crafts interior spaces that balance sleek geometry with timeless sophistication.

Client: Syed Sheezan Afzal
Geography: Jammu & Kashmir, India
Sector: Interior Designing 
Scope: Logo Branding
Objective: To create a bold and elegant visual identity that reflects Zarar Interiors’ premium,
edge-driven design philosophy.

The Challange

The core challenge in designing Zarar’s brand identity was to visually represent the bold yet refined nature of their work—appealing to elite clientele while staying rooted in contemporary minimalism.
The brand name “Zarar” itself had strong character, but needed a visual system that could communicate structure, luxury, and originality—all at once.

The Solution

We developed a logo with sharp, angular letterforms to embody the brand’s philosophy of “edges defining elegance.”
The asymmetrical cut in the letter “A” breaks convention deliberately—just like Zarar does with its design projects.
The monochrome palette reinforces luxury and clarity, while the clean typography ensures modernity and readability. The final identity is minimal yet distinct—perfectly echoing the sophistication Zarar Interiors brings to every space.

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Designed with ❤️ by Bizwhistles